Springboard

There is a theory which states that if ever anybody discovers exactly what the Universe is for and why it is here, it will instantly disappear and be replaced by something even more bizarre and inexplicable. There is another theory which states that this has already happened. - Douglas Adams

Saturday, February 04, 2006

Here's to the Crazy Ones

This is a great ad from Apple's "Think Different" campaign.
Ad #1: http://www.uriahcarpenter.info/

You can also check out the "1984" ad. According to my marketing prof, this ad continues to be the worldwide #1 ad of all time.


Here’s to the crazy ones.

The misfits.
The rebels.
The trouble makers.
The round pegs in square holes.

The ones who see things differently.
They’re not fond of rules.
And they have no respect for the status quo.

You can praise them, disagree with them, quote them,disbeleive them, glorify or vilify them. About the only thing you can’t do is ignore them.

Because they change things.
They invent.
They imagine.
They heal.
They explore.
They create.
They inspire.
They push the human race forward.

Maybe they have to be crazy.
How else can you stare at an empty canvas and see a work of art?
Or sit in silence and hear a song that’s never been written?
Or gaze at a red planet and see a laboratory on wheels?

We make tools for these kinds of people.
While some see them as the crazy ones, we see genius.

Because the people who are crazy enough to think they can change the world, are the ones who do.

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